The Backstreet Boys have launched a campaign seeking a chance to headline the Super Bowl halftime show, saying they would invite Britney Spears and other popular artists from the early-2000s era to join them on stage.
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The group previously declined an opportunity to appear in the halftime show, opting instead to perform the national anthem at the event.
The Backstreet Boys are making a comeback once again.
While the iconic boy band is currently performing during their residency at the Sphere in Las Vegas, they are already looking ahead to an even bigger goal — headlining a future Super Bowl halftime show.
AJ McLean revealed that he recently launched an online petition encouraging fans to support the group’s bid to perform at the 2027 halftime show. He pointed out that the event is expected to take place in Los Angeles at SoFi Stadium, which he and bandmate Kevin Richardson consider a hometown venue, making the opportunity especially meaningful to them.
Nick Carter shared that if they were chosen, their performance would feature a massive pop-themed production that includes well-known stars from the late 1990s and early 2000s. He mentioned that they would love to invite artists like Britney Spears and *NSYNC, although McLean noted that both had already appeared in a previous halftime show.
Spears and *NSYNC famously performed during the 2001 Super Bowl halftime event alongside Aerosmith, Mary J. Blige, and Nelly. At that time, the Backstreet Boys chose not to participate in the halftime performance, instead performing the national anthem.
Carter added that he would also want to include other pop acts from their era, such as 98 Degrees, saying they would aim to reunite many of their contemporaries for a nostalgic and energetic show. He explained that music from the late ’90s and early 2000s continues to resonate strongly with audiences and brings back positive memories, making it ideal for a large-scale event like the Super Bowl.
Howie Dorough said that if they landed the halftime slot, he would like to incorporate dramatic elements, such as flying effects inside the stadium. The group would also hope to collaborate with the same creative team that helped produce their current Sphere residency, whom they credit for bringing their visual concepts to life.
McLean emphasized that their residency was a collaborative effort from start to finish, with the band deeply involved in shaping the creative vision. Reuniting that team for a halftime show, he said, would result in an unforgettable spectacle.
Although they did not perform onstage during this year’s Super Bowl, the Backstreet Boys still made an appearance by starring in a T-Mobile commercial alongside Druski and MGK, where they humorously rewrote the lyrics of their hit song “I Want It That Way” to promote the company’s services.